This funding record is inactive. Please see the program website or contact the program sponsor to determine if this program is currently accepting applications or will open again in the future.

Local Food Promotion Program (LFPP)

Link

https://www.ams.usda.gov/services/grants/lfpp

Additional Links

Notice of Funding Opportunity (Grants.gov)

Deadline

Application Deadline: Jun 21, 2021

Sponsoring Organization

USDA Agricultural Marketing Service (AMS)

Purpose

Provides grant funding for projects that develop, coordinate, and expand local and regional food business enterprises serving as intermediaries in indirect producer-to-consumer marketing in order to increase access to and availability of locally and regionally produced food and agricultural products.

Program focus areas include:

  • Support and promotion of local and regional food business enterprises engaging as intermediaries in indirect producer-to-consumer marketing
  • Support for the processing, aggregation, distribution, and storage of locally and regionally produced and marketed agricultural products
  • Encouraging development of value-added agricultural products
  • Assistance with business development plans and feasibility studies
  • Developing marketing strategies for producers of local food and value-added products
  • Coordinating regional food chains and developing mid-tier value chains
  • Reducing on-farm food waste through the promotion of new business opportunities and marketing strategies
  • Responding to changing technology needs in marketing
  • Paying expenses related to food safety certification and improvements to food safety equipment and practices

Grants are awarded for one of two project types.

  1. Planning projects to support the initial planning stages of developing, coordinating, or expanding a food business that will support local and regional agricultural products and enhance food system infrastructure. Projects include but are not limited to:
    • Feasibility studies providing analysis for new intermediary food channels, including their market potential, capacity, and potential regional competitors and partners
    • Hiring experts to assist in implementing local/regional food transportation systems
    • Hiring expert for management training for local/regional food storage or processing facilities
    • Creating business development plans for the processing and marketing of local/regional agricultural products
    • Development of tools, techniques, or practices that can be rapidly adopted to help local agriculture markets respond to and recover from COVID-19, including methods of providing direct financial support
    • Development of strategies to support partnerships with other organizations affected by the COVID-19 pandemic
  2. Implementation projects to establish, improve, or expand new food businesses that will support local and regional agricultural products and enhance food system infrastructure. Projects include but are not limited to:
    • Developing and expanding food incubator programs and mid-tier value chains
    • Establishing group-based good agricultural practice (GAP) certification for food sellers in institutional or wholesale marketing channels and providing financial support for changes/upgrades to food safety practices and equipment
    • Utilizing online portals and virtual marketplaces to cultivate new wholesale market channels
    • Identifying and implementing more cost-effective transportation, such as backhaul, route optimization, or other efficiencies
    • Development of tools, techniques, or practices that can be rapidly adopted to help local agriculture markets respond to and recover from COVID-19, including methods of providing direct financial support
    • Development of strategies to support partnerships with other organizations affected by the COVID-19 pandemic

Amount of Funding

Award ceiling:

  • $200,000 for planning projects
  • $750,000 for implementation projects
Award floor:
  • $25,000 for planning projects
  • $100,000 for implementation projects
Project period:
  • 24 months for planning projects
  • 36 months for implementation projects

Estimated number of awards: 100
Estimated total program funding: $38,450,000

Matching funds are required for a portion of the project. Applicants must provide a matching contribution equal to 10% or 25% of the total grant award amount based on the funding source of the award. The match amount provided by the applicant will determine the funding source for the award. Matching funds can be cash and/or in-kind contributions and must be from non-federal sources. Matching funds can be cash and/or in-kind contributions and must be from non-federal sources. Additional information regarding matching funds requirements and funding sources for this opportunity can be found in the application instructions.

Who Can Apply

Applications may be submitted by domestic entities owned, operated, and located within the U.S. states or territories. Eligible applicants include:

  • Agricultural businesses or cooperatives
  • Producer networks or associations
  • CSA networks or associations
  • Food councils
  • Local governments
  • Nonprofit corporations
  • Public benefit corporations
  • Economic development corporations
  • Regional farmers market authorities
  • Tribal governments

Priority consideration is given to projects located in low income or low food access (LI/LA) census tracts. Use the four map layers of the USDA Economic Research Service (ERS) Food Access Research Atlas to determine if an address is in a LI/LA census tract.

Geographic Coverage

Nationwide

What This Program Funds

Capacity Building • Equipment • Starting a Business

Application Process

Application instructions, requirements, and other information can be found on the program website.

LFPP overview video
Applicant webinar recording
Applicant frequently asked questions

Contact

For programmatic or technical questions:
USDALFPPQuestions@usda.gov

Rural Awards

Examples of past awards communities received in fiscal year (FY) 2020 are described on the program website.

Rural communities who have received funding include:

  • Onward! A Legacy Foundation in Cortez, Colorado used grant funds to establish mobile juicing services, allowing small producers in Montezuma County to turn apples grown on their farms into marketable pasteurized juice for retail consumers and unpasteurized juice for cider production. The project helps strengthen the local economy by taking advantage of an underutilized resource.
  • Cornell Cooperative Extension of Essex County Essex in Lewis, New York received funding to hire a farm-to-institution educator and a marketing specialist to assist institutional buyers with purchasing, help farms reach wholesale production levels and obtain certifications, increase hub capacity, and establish strong marketing avenues. The program will make the local food system more affordable for both buyers and sellers.
  • San Juan Islands Agricultural Guild in Friday Harbor, Washington was awarded grant funds to hire a wholesale marketing coordinator and part-time staff to grow sales and create long-term sustainability in the local food system in remote San Juan County. The project supports wholesale operations by providing transportation services and an online marketplace linked to aggregation sites to address communication and distribution challenges related the county's island geography.
  • Sprouting Farms Corp. in Talcott, West Virginia received funds to expand the existing Turnrow Appalachian Farm Collective food hub into a statewide hub-to-hub network. The network will support the expansion of food hub services clusters, technical training, processing, and producer outreach and inclusion, leading to increased sales and market share for participating producers in the Central Appalachia region.

Topics This Program Addresses

Community Planning and Coalition Building • COVID-19 Response • Economic Development • Health and Wellness